Ben Ruhl’s Real Estate
Hello all,
Stay Up Marketing employs strategy — building digital foundations that not only look professional, but win attention, trust, and opportunities for the businesses behind them. Today, we’re excited to highlight our recent work supporting real estate professional Ben Ruhl with a structured marketing plan and the creation of a fully built Google My Business profile with a strategy to boost reach, credibility, and long-term growth.
Ben already had one of the most valuable assets an agent can have — a strong track record and proven local authority. Which means that credibility needs a streamlined system to simplify the process from inquiry to close. That is exactly why this project became a reality.
Our work on this project included:
Developing a marketing plan with a focus on content creation for social advertising, relocation messaging, and scalable content that connects with buyers and sellers moving to or within Fort Wayne / Northeast Indiana
Creating a Google My Business profile to strengthen local search visibility, map rankings, and contact accessibility for clients searching in Ben’s service area
Reinforcing credibility through platform alignment — connecting Zillow, YouTube, Coldwell pages, and relocation directories to present one unified digital footprint
Establishing clear success metrics for paid ads and content so growth is not based on guesswork, but on data and ROI
Positioning Ben as a relocation and lifestyle resource, this focuses his messaging on a place to win keywords — so he can stand out in a competitive real estate industry
Google My Business plays a key role in this launch. For local service providers, GMB is often the first touchpoint a buyer or seller sees — and it is one of the strongest ranking signals for local intent. By building this profile correctly from day one, we shall increase Ben’s visibility where it matters most: search, maps, and mobile discovery.
This is just the beginning of Ben’s digital expansion — with the marketing plan now in place, future campaigns, content, and advertising will stack on top of a strong foundation built for conversion, not just appearance.
Stay tuned for continued updates as we begin executing and scaling the strategy.
Check him out today as well: Ben Ruhl Real Estate
